Saturday, August 15, 2009

Sometimes A Thing Is As Good As Advertised



Um. Yes. Those are soap bubbles. And yes, they're pink. Vividly pink. Amazingly pink. Trust me: you cannot achieve this effect with food colouring, or for that matter, any other quirks of chemistry you happen to have up your sleeve. These bubbles are something new and amazing.

I believe I mentioned a while back that I aimed to score Super Dad Points on the Mau-Mau's birthday by acquiring a small stock of Unobtanium: coloured soap bubbles so new to the market they're not actually available in Australia as yet. Courtesy of my boon friend Bigskygirl, I managed to have two packets of Zubbles sent over, and they arrived just in time for today's big event -- the Mau-Mau's fourth birthday.





She got a hell of a haul, courtesy of parents, grandparents, cousins, and far-off USAnian friends, but it was those bubbles that drew the most attention. Seriously, folks: they're farkin' amazing.

I read about Zubbles a few years back, on the web. At that time, the people behind it thought they'd go to market within six months. It took them several years, but they're finally here - and what they've created is little short of miraculous.

The bubbles are perfect, and beautiful. Sure, you can only get pink and blue at this point, but both the colours are strong and vivid. Most amazingly, they do not stain. Not at all. In fact, within a few seconds of the bubbles splashing onto a vulnerable surface, most of the colour fades. The rest disappears with gentle rubbing.

It's like magic. We splattered cerise bubble-stuff all over the white walls, just for the fun of making the stains vanish. The Mau-Mau got it all over her hands and face and clothing - and it simply wiped away.

I don't do 'corporate shill', but I am always impressed by good design, good ideas, and products which do exactly as advertised. Zubbles are delightful. They are astonishing. They are beautiful and ephemeral and marvellous as soap-bubbles have always been... only now, they come in brilliant, dreamlike colours.

Start putting your small change in a jar. You can't get Zubbles in Oz yet, and I've probably snubbed a few laws by receiving the stuff as a gift... but fuck it. There's little enough magic in the world. If you've got kids, or if you've ever been a kid, you owe it to yourself to get hold of some of this stuff...




video